New Bundle Type With Personalization Out Now!

‍Personalized Bundles are now available, offering a dynamic way to present product combinations to your shoppers. You can now configure bundles to appear in the instant search widget as suggestions, within search results alongside individual products, and on product detail pages as upsells and cross-sells.

Benefits of Bundles with Personalization

• Increased Average Order Value: Encourage shoppers to add more items to their cart with strategically bundled offers.
• Improved Customer Experience: Provide a convenient way for customers to find related products, enhancing their shopping journey.
• Higher Conversion Rates: Make it easier for shoppers to purchase complementary items, leading to more completed transactions.
• Enhanced Product Discovery: Introduce shoppers to products they might not have otherwise considered.

Best Practices

• Relevance is Key: Create bundles that genuinely complement each other. Think about products frequently purchased together or items that enhance the use of the main product.
• Secondary Algorithms: Choose a fallback model such as Bestsellers combos or AI-powered bundles so the bundling system can work smoothly in case there is not sufficient personalization data.
• Strategic Placement: Utilize all placement options (instant search, search results, and product pages) to maximize visibility.
• Clear Value Proposition: Highlight the benefits of purchasing the bundle, such as a discount or added convenience.
• Testing and Optimization: Continuously monitor bundle performance and adjust your strategy based on customer behavior. Experiment with different product combinations and placements to find what works best.

Start creating a Personalized Bundle with Boost by following this guide: https://support.boostcommerce.net/en/articles/9629727-how-to-create-a-bundle.